MAR 680L

Special Topic in Marketing: Applied Integrative Interactive Marketing

Pace University · UGRD · Fall 2026

1 section
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Students work in small teams on the international challenge sponsored by the Direct Marketing Educational Foundation (DMEF) and participate in the Echo Competition. Students learn to apply interactive, direct and social marketing concepts to solve a real-world problem for a client.

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Class #pace-MAR680LFall 2026UGRD3 credits
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