International Field Study: Singapore and Malaysia

Catalog description

The International Marketing Field Study course provides students with an introduction to two leading southeast Asian economies. Singapore and Malaysia with a focus on marketing, keeping in mind the infrastructure and development. This course offers students the unique opportunity to study the cultural values and norms of two countries, and participate in various cultural events and activities. Upon arrival in the country, students will meet with educators, leading business professionals and embassy officials to discuss cutting edge business practices. In the fall term, students will present case studies, meet with embassy officials in NY, debate contemporary business topics and prepare reports pertaining to company visits. Upon the return, students will submit research reports pertaining to company visits.