Sport Communication & Culture

Catalog description

Sport Communication and Culture examines the interrelationship between sports media and society to investigate how that interrelationship reinforces social values. sometimes challenges social norms. and draws on the cultural identification of class. race, and gender to identify sports values with cultural values. Drawing on theories of crisis. critical. and strategic communication. this course will analyze media's role In telling the story of sports and. in telling that story. shaping and reinforcing cultural values. Students will study several critical approaches to sports and public discourse and will apply those approaches to sports organizations. the news media. and popular media.