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MKT 2103Consumer Behavior
University of the Ozarks · 3.0 credits · UGRD
Catalog
=A study of the influences that affect the consumer decision-making process. This course will focus on demographic and situational factors, social influences, psychological processes, information processing, and various mediating factors. Prerequisite: MKT 1013 Marketing Concepts.
Recent sections
Fall 2026 · 1 section
Aug 25 – Dec 16
| Section | Days & time | Location | Instructor |
|---|---|---|---|
| 01Class #947 | Mo We Fr · 9:30 – 10:20 AM | Boreham Business Building 205 | Nalisa Brown |