INTRODUCTION TO BUSINESS ANALYTICS AND ARTIFICIAL INTELLIGENCE

Catalog description

Applies analytical and artificial intelligence methods for better organizational decision making. Applies computational methods over large amount of data to gain competitive advantage. Covers basic IT strategy concepts for the identification of the opportunities for analytical/AI solutions. Introduces various machine learning methods with hands-on experience using software package to implement such solutions. Provides link between computational methods and typical issues in various aspects of organizations, including customer relationship management, internet marketing, supply chain management, information security, and human resource management.