BSNS 253
PRIN OF MARKETING
Olivet Nazarene University · UGRD · Fall 2026
2 sections2 open now
Catalog description
An overview study of marketing that introduces the student to the dynamics of the marketplace and the processes used to successfully develop and deliver goods and services to meet market needs. A philosophy of management by the "marketing concept" is fostered. Specific topics include the role of marketing in business and society, consumer analysis, market evaluation and segmentation, the marketing mix, and marketing decision-making.
Sections
Current meeting, instructor, credit, and enrollment details
01
13 openSeats: 47/60 seats Last recorded: Aug 15, 2026, 5:21 PMClass #87917Fall 2026UGRD3.0 credits
13 available47 enrolled60 capacity0 waitlist
- Days & times
- M/W/F 9:00 AM-9:50 AM
- Meeting dates
- Aug 26 – Dec 13
- Location
- Main Campus
- Instructor
- Allen, L
Section notes
Instructional method: LECTURE
Details checked 4 hours agoSeats checked 4 hours ago
02
17 openSeats: 43/60 seats Last recorded: Aug 15, 2026, 5:21 PMClass #87918Fall 2026UGRD3.0 credits
17 available43 enrolled60 capacity0 waitlist
- Days & times
- M/W/F 11:00 AM-11:50 AM
- Meeting dates
- Aug 26 – Dec 13
- Location
- Main Campus
- Instructor
- Allen, L
Section notes
Instructional method: LECTURE
Details checked 4 hours agoSeats checked 4 hours ago
Class numbers and section codes come from the registrar.
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