BAMHR 3250

Principles of Marketing

Ohio State University-Mansfield Campus · UGRD · Fall 2026

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Presents the concepts, framework and tools of market-based management to deliver superior customer satisfaction, value and profitability. The focus of the course is on identifying, creating, delivering and measuring value creation. Prereq: Econ 2001.01 and 2002.01. Not open to students with credit for 3150 (650) or 450 or to students enrolled in UUSS, UExp or PreBSBA- PR.

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Class #ohio_mansfield_campus-BAMHR3250Fall 2026UGRD3 credits
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