Introduction to Strategic Management

Catalog description

Evaluates strategic theories and practices by organizations. Students create a comprehensive look at organizations using fundamental knowledge from accounting, marketing, management, and data analysis. Students examine the intricacies of organizational decision-making and demonstrate knowledge of the interrelatedness of local, global, international, and intercultural issues, trends, and systems. Prerequisites: ECN 211 and ECN 212 and admission to a Bachelor of Applied Management degree program. Three lecture.