Economics of E-Commerce

Catalog description

Uses theory and analysis of traditional industries to help understand the growth and future of electronic commerce. Includes relevant topics from industrial organization, including monopoly pricing, price discrimination, product differentiation, barriers to entry, network externalities, and search and first-mover advantages. Discusses a number of e-industries, including extensions and applications of the underlying economics, drawing analogies to previous technological revolutions, bubbles in asset markets, and the macroeconomic effects of the Internet.