Decision Support and Business Intelligence

Catalog description

Introduces current and emerging business analytical concepts and information technologies to support decision making and business intelligence. Commercial decision support systems in various application areas are introduced and discussed using case studies, including CRM (customer relationship management) for customer management, web analytics applications, sales force management systems, etc. Introduces business intelligence technology and applications, such as OLAP (Online Analytical Processing), OBIEE (Oracle Business Intelligence Enterprise Edition), and IBM Cognos. Offers students an opportunity to gain hands-on experience using business intelligence tools, including Tableau or QlikView.