GEN 453

Persuasion and Social Influence

University of North Texas at Dallas · UGRD · Fall 2026

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3080. 3 hours. The course serves as an introduction to the theory and practice of human influence in its various contexts from interpersonal, popular culture, to political speech, and advertising. The students will analyze persuasive messages to understand how they work in changing attitudes, beliefs, and behaviors. Course Typically Offered: On Demand.

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Class #north_texas_dallas-0453Fall 2026UGRD3 credits
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