GEN 2055

Qualitative Research Methods

University of North Texas at Dallas · UGRD · Fall 2026

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** Transfer course offered by NT752 ** 6080. Qualitative Research Methods. 3 hours. Doctoral seminar explores the theoretical and practical issues underlying qualitative and hybrid research methodologies in social sciences research as applied to testable relationships in business contexts. Special attention is afforded to sources of nomothetic versus idiothetic research approaches, qualitative research methods, and qualitative research designs (including but not limited to ethnography, narratives, focus groups and case studies). The seminar assesses the philosophical bases of metrics : auditability, bias, truth, value, consistency, and critical interpretations of data metrics.

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Class #north_texas_dallas-2055Fall 2026UGRD3 credits
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