MKT 4500
Marketing Research
University of North Carolina at Pembroke · UGRD · Fall 2026
1 section
Catalog description
A study of the application of research methods, both quantitative and qualitative, in the collection of marketing information and the development of marketing strategy. Applied marketing research studies are examined from the perspectives of planning, designing, executing, and interpreting. PREREQ: “C” or better in MKT 3120 and either DSC 3140 or “C” or better in DSC 3180
Sections
Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #north_carolina_pembroke-MKT4500Fall 2026UGRD3 credits
- Days & times
- No scheduled meeting time
- Meeting dates
- —
- Location
- —
- Instructor
- Staff
Class numbers and section codes come from the registrar.
Spot missing or incorrect course data?