PHRS 730

Fundamentals of Therapeutic Market Analysis: A Molecules to Market Course.

University of North Carolina at Chapel Hill · UGRD · Fall 2026

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Fundamentals of Therapeutic Market Analysis: A Molecules to Market Course is an 8-week, asynchronous, online course that provides an introduction to therapeutic market analysis, explaining epidemiological principles and methods and their applications in business situations. We will explore such topics as potential revenue line for drugs, drug payer channels and trends, and the role of qualitative and quantitative research. The course is divided into five modules. Each module includes 1-11 self-spaced sessions that should take 30-90 mins to complete.

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Class #north_carolina_chapel_hill-7969Fall 2026UGRD2 credits
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