BUSI 867

Issues in the Design and Analysis of Research in Marketing.

University of North Carolina at Chapel Hill · UGRD · Fall 2026

1 section

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Graduate standing in business administration required. A review of major issues in marketing, including philosophy of science, measurement, and experimental and quasi-experimental design.

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Class #north_carolina_chapel_hill-1661Fall 2026UGRD3 credits

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Instructor: Staff

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