Small Business Analytics

Catalog description

or permission of instructor The course introduces students to exploring key organizational and market data, of small businesses, to uncover emerging trends, forecast customer demand and make fact-based decisions, all using powerful Analytics software. How the course is designed to facilitate your learning? The course like entrepreneurship is all about action. While interactive lectures and audio and video presentation will accompany the learning process in every class, the primary focus will be on using the software application to work through each department in the firm which would be a source of data will represent patterns and trends.