Business Strategy

Catalog description

The course focuses on the examination of the role of high-level leadership, including its impact on the development of the organization's strategy and long-term strategic plan, as well as the making of consequential decisions in a complex and rapidly changing business environment, while considering sustainable business goals and maintaining ethical standards. Students will utilize state of the art techniques, including Generative AI, in evaluating market forces, strategic positioning for the effective achievement of organizational goals.