Technology-Centric Product and Service Design: Integrating CX and Design Thinking

Catalog description

This course delves into Technology-Centric Product and Service Design, emphasizing the integration of customer experience (CX) and design thinking in contemporary technology-driven product development. Students will explore strategies to evaluate and implement CX models, focusing on holistic customer experiences. The curriculum emphasizes the pivotal role of product designers in aligning technology, UX/UI, and physical interactions within the context of CX. Additionally, it covers needs fulfillment, aligning with business objectives, facilitating workshops, and creating innovative environments for storytelling and prototyping.