ARTG 601
Content in Design
New York Institute of Technology · UGRD · Fall 2026
Catalog description
Content in design is the balance of the unique needs and problems of a project with the most efficient and appropriate delivery system. It often does this in complex development environments, which can be antithetical to design. What is content in the role of the designer in a media-rich landscape? How are qualities and poetries maintained within budgets and quantities? How does the designer add value in a process that is negotiated between client demand, technical complexity, and designer authorship? We investigate these issues within the discipline of Web and graphic design and by interacting with disciplines beyond them. This course uses a project model to develop various strategies to engage, manipulate, and extend content in the design environment. It encourages the use of historical perspective, theoretical texts on design, and contemporary design practice. Students will design and develop conceptual models and working practices to elucidate and elaborate content in design.
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