Basics of Artist Management

Catalog description

This course is specifically designed for students who want to (i) explore artist management as a possible career path; (ii) learn about the day-to- day creative and business sides of artist management ( e.g., what managers do and how they do it) before starting to manage and (iii) manage themselveS as a DIY artist , songwriter , producer and take control of the creative and business aspects of their career. A manager’s job is to nurture, oversee and promote their clients’ careers —from independent, DIY artists to multi-platinum superstars. Through readings, case studies , written assignments and guest, the students will learn about key principles and creative, business, legal and sides of artist management, the training , knowledge, skills and preparation required to step into the role, and the process of artist management that includes developing a vision , finding the right artist to manage or deciding to self-manage and getting business affairs in order. The next course in sequence, Artist Management Lab, REMU-UT 1261 offers students the opportunity to the knowledge and strategies learned into practice.