Business Start-Up Practicum

Catalog description

This course seeks to provide an understanding of business planning techniques that transform ideas into viable commercial businesses Students will conduct the market organizational operational strategic and financial analyses that are required to produce a venture concept and an actionable business plan. Participants will study firms' business planning efforts as well as create a business plan during the practicum. The course focuses on these principal themes: How do entrepreneurs create business concepts and solve challenges, How does one qualify ideas and strategies in order to effectively select a course of action, How are action oriented plans structured in order to capture opportunity and mitigate risks.