Foundations of Business Analytics

Catalog description

This course prepares students to turn business data into actionable information and communicate insights through visualizations. Students use analytical and data visualization software to clean, manage and prepare data for analysis, and analyze real-world data sets to develop strategic recommendations for managerial actions. They apply techniques to convert data to information, explore datasets, analyze, summarize, and visualize data, creating interactive exploratory analytics and preliminary predictive analytics to develop actionable insights. Students will learn through a hands-on approach. Guided by the instructor, they will prepare and analyze real-world data sets to learn how to develop strategic recommendations for managerial actions. Students who complete the course requirements will be able to manage data, including data access, data cleansing, and data preparation. They will also be able to apply techniques for converting data to information, including data exploration, summarization, visualization, interactive exploratory analytics, and introductory predictive analytics.