COMM 5120

Persuasion Theory

New Mexico State University-Main Campus · UGRD · Fall 2026

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Work with an actual persuasion campaign, such as public information, political, or commercial marketing campaigns. Includes case studies of large-scale persuasion efforts, current theoretical models of persuasion processes, and methods for studying, evaluating, and refining messages for optimal effects. May be repeated up to 3 credits.

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Class #new_mexico_main_campus_2-COMM5120Fall 2026UGRD3 credits
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