MGMT 581
Research for Marketing Management
University of New Mexico-Main Campus · UGRD · Fall 2026
1 section
Catalog description
Study of research and information requirements for decision making and strategic planning in marketing. Emphasis on concepts, skills and knowledge needed by executives for evaluation research proposals and using research findings in developing marketing plans. Prerequisite: (501 or 701) and (522 or 722).
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Availability not recently verifiedClass #new_mexico_main_campus-MGMT581Fall 2026UGRD3 credits
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