MKTG 350
Social Media Marketing
New Jersey City University · UGRD · Fall 2026
1 section
Catalog description
Social media marketing (SMM) examines how online collaborative media is used to develop marketing strategy. All types of SMM are explored and explained within the context of the SMM Planning Cycle. The history, evolution, trends and phenomenal growth that social media continues to play in marketing are explored.
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001
Availability not recently verifiedClass #new_jersey_city-1321Fall 2026UGRD3 credits
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