MRKT 430
Marketing Research. 3 credits, 3 contact hours
New Jersey Institute of Technology · UGRD · Fall 2026
1 section
Catalog description
Prerequisite: MRKT 330 . The process of marketing research is studied in detail from study design through report preparation. A hands-on, experiential approach is taken with an emphasis on primary and secondary data and multivariate statistical methods such as regression and ANOVA. Data are analyzed using SAS or SPSS.
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Availability not recently verifiedClass #new_jersey-2049Fall 2026UGRD3 credits
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