MGMT 435
Business Intelligence with AI Techniques. 3 credits, 3 contact hours
New Jersey Institute of Technology · UGRD · Fall 2026
Catalog description
Restrictions: Senior Standing in MTSM. This course explores techniques in artificial intelligence (AI) with a specific focus on deep learning and its applications in business intelligence (BI). As organizations increasingly rely on data-driven strategies, understanding deep learning's role in extracting actionable insights is essential for modern managers and business leaders. The course emphasizes practical skills, enabling students to apply deep learning techniques to solve real-world business problems and enhance decision-making processes. The course will enable students to better understand the concepts, approaches, and techniques for deep learning. Students will also learn how to apply deep learning to various business functions, such as marketing, finance, operations, and human resources, to enhance organizational performance. The curriculum covers deep learning fundamentals, model development, data management strategies, key performance metrics, and integrating AI with big data, providing a comprehensive foundation for leveraging AI for business intelligence.
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