Management of Transportation Carriers. 3 credits, 3 contact hours

Catalog description

Prerequisites: TRAN 610 or equivalent and TRAN 650 or EM 602 or equivalent. Presents theory and practice of managing transportation carriers, including the concepts of costing, pricing, designing and marketing transportation service; the concepts of financial efficiency and resource productivity with application to the selected freight carriers in each mode of transportation. Selected case studies of carriers? operations management practices in various modes. Comparative studies of service characteristics, market share, cost structures both within a particular transportation mode and between the modes. Same as TRAN 740.