MKT 3320
CONSUMER BEHAVIOR
University of Nebraska at Omaha · UGRD · Fall 2026
1 section
Catalog description
Consumers purchase, use, experience, and dispose of products and services as part of their consumption process. How and why consumers choose various brand options, form judgments about these brands, and decide which options to buy and/or re-buy are essential knowledge for marketing professionals. The course covers the psychological and social issues that guide consumption decisions. (Cross-listed with BSAD 8345 ).
Sections
Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #nebraska_omaha-MKT3320Fall 2026UGRD3 credits
- Days & times
- No scheduled meeting time
- Meeting dates
- —
- Location
- —
- Instructor
- Staff
Class numbers and section codes come from the registrar.
Spot missing or incorrect course data?