Revenue Management

Catalog description

Provides an overview of the research literature in demand management and the use of optimization to derive pricing and revenue management decisions in the context of operations management. Topics such as demand and revenue forecasting, customer segmentation, capacity allocation, dynamic pricing, assortment management, discounting, overbooking practices, and auctions that are relevant for industries such as airlines, hotels, restaurants, retailing, online advertising, cloud computing, and ride sharing.