MRKT 426
Services Marketing
University of Nebraska-Lincoln · UGRD · Fall 2026
1 section
Catalog description
Services marketing and the services marketing process. Key concepts, issues and terminology. Specific tools and frameworks enabling communication with other professional marketers and analysis of services marketing situations to make realistic recommendations for managerial action.
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001
Availability not recently verifiedClass #nebraska_lincoln-MRKT426Fall 2026UGRD3 credits
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