- Advertising and Social Media Campaign (3 Units)

Catalog description

Focuses on creating and implementing advertising plans. Through a variety of assignments, participants are given the opportunity to create content, using Adobe Creative Cloud applications and other editing apps, design an advertising campaign and create a video or audio advertisement. Through practical and theoretical approaches, students prepare and present an advertising and social media campaign for a specific business or organization. (Prerequisites: 104-130 Marketing Digital Design; 104-131 Social Media Management)