- Public Relations (3 Units)

Catalog description

Gives students an in-depth understanding of public relations strategies and techniques and how to apply them to help businesses and organizations achieve their online sales and marketing objectives. Key areas of focus include writing a news/press release, crisis management, social media, and online public relations. (Prerequisites: 104-102 Marketing Principles; Completion of or concurrent enrollment in 104-131 Social Media Management) Credit for Prior Learning Available