MKTG 5702
Brand Management
University of Missouri-St Louis · UGRD · Fall 2026
1 section
Catalog description
Prerequisite(s): Graduate standing. The course covers the building blocks and principles of branding and strategy, the importance of brand equity, and how to build and manage brand equity. It also provides an opportunity to internalize the concepts, principles, and tools important in successful branding.
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Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #missouri_st_louis-MKTG5702Fall 2026UGRD3 credits
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