Strategic Management and Policy

Catalog description

Integration of specialized areas of business administration; coordination of various business functions from the standpoint of the formulation, implementation and control of business objectives, strategies and policies. Prerequisite: 102 hours including FIN 380 and MKT 350 and MKT 364 ; Marketing majors may substitute MKT 450 for MKT 364 ; and undergraduate business majors must be admitted to degree program.