MRKT 0432

Consumer Behavior

Missouri Southern State University · UGRD · Fall 2026

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Fall, Spring & Summer (Demand) 3 Credit Hours An interdisciplinary approach to the analysis and interpretation of consumer buying habits and motives and the resulting purchase of goods and services. The purchaser’s psychological, economic and socio-cultural actions and reactions are stressed. Prerequisite: MRKT 0300

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8098

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Class #8098Fall 2026UGRD3 credits
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Meeting dates
Aug 17 – Dec 10
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Instructor
Subedi B
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