BUS 5150
Customer Focus and Satisfaction
Missouri University of Science and Technology · UGRD · Fall 2026
1 section
Catalog description
Major emphasis is given to the concept of customer focus, with coverage of techniques for obtaining customer needs, measuring customer satisfaction, developing products and services to satisfy customers, and maximizing the benefits of customer feedback. A semester long HoQ project will be done. Prerequisites: Mkt 3110 or Mkt 3105 or Eng Mgt 3510.
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Availability not recently verifiedClass #missouri_sandt-0057Fall 2026UGRD3.0 credits
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