Sales and Business Development Credits: 3

Catalog description

This course will review behaviors in business, and concepts to an understanding of decision making, sales acumen, sales strategies. Special emphasis is placed on application of these concepts, by the student to adapt to a simulated sales environment. Also, this course will define sales from a holistic view. Each student will increase their knowledge and ability to adapt to, as well as implement sales methodologies during favorable and unfavorable conditions through the self-evaluation and class participation. This class will teach students to stretch beyond their natural sales style to more effectively adapt to their customers. Recommended Preparation: MKT 5504 .