MRKTNG 4220
Consumer Behavior
University of Missouri-Columbia · UGRD · Fall 2026
1 section
Catalog description
Dimensions of the consumer market and decision-making process of consumers; analyzing economic, psychological and socio-psychological influences on consumer market and buying behavior. May be restricted during early registration to: Business students only and/or Students who have declared the Sales Certificate on their academic plan. Some sections may be restricted to BSBA residential or BSBA Online students only. Credit Hour s : 3 Prerequisites: MRKTNG 3000
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Availability not recently verifiedClass #missouri_columbia-4195Fall 2026UGRD
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