LEAD 7242
Strategic Communication Leadership
University of Missouri-Columbia · UGRD · Fall 2026
Catalog description
(same as JOURN 7242 ; cross-leveled with LEAD 4242W , JOURN 4242W ).In this course, students learn practical strategies for effectively leading self and others in the pursuit of big goals. Building upon David Novak's proven Taking People with You leadership framework, students discover how principles of strategic communication can translate into effective leadership. Students apply course concepts through hands-on projects, exercises, and discussions and complete assignments that assist in career planning and preparedness. Each student also participates in a leadership development team in which they share ideas, receive feedback, and work toward a personal Big Goal. For a final project, students research and present a 5-7-minute TED-style talk on a leadership topic of interest. Graded on A-F basis only. Credit Hour s : 3
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