Entrepreneurship and Media of the Future

Catalog description

(same as MANGMT 8054 ). This course will give students an intense hands-on experience in working with real entrepreneurs on complex business problems in the journalism field. Example companies are the Associated Press, Kachingle, the Chicago Sun-Times, Spot-Us and the Media Policy Center. The goal is to offer a solution or solutions to the stated problem, and to present these ideas in a competitive, symposium environment. Credit Hour s : 3 Prerequisites: Graduate standing in Journalism or MBA program