Event Planning and Promotion

Catalog description

(cross-leveled with JOURN 4274 ). Event planning is a skill that all PR professionals should have, but many have to learn on the job. This course will teach students how to plan, promote, coordinate and manage an event from start to finish. Students will gain hands-on, real world experience on event logistics such as picking a venue, creating the look of invitations, selecting food options, and managing a budget. Graded on A-F basis only. Credit Hour s : 3 Prerequisites: Graduate Journalism Majors only Recommended: JOURN 7256