JOURN 4263

Digital Strategy II

University of Missouri-Columbia · UGRD · Fall 2026

1 section

Catalog description

(cross-leveled with JOURN 7263 ). Course goes in-depth on top issues in the interactive process from video advertising to social networking sites and how to increase campaign performance with web analytics. Designed for those who want a career in interactive advertising. Graded on A-F basis only. Credit Hour s : 3 Prerequisites: C- or higher in JOURN 4262

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Class #missouri_columbia-3177Fall 2026UGRD

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