Strategic Communication Integrated Sports Production

Catalog description

(cross-leveled with JOURN 7214 ). This course will prepare Strategic Communication students for vital new positions in the world of sports marketing with an emphasis on video production, graphics, social media analytics, messaging management and strategic planning. Students will be taught basic information, techniques and strategies necessary for success in these fields. You will be working closely with the Mizzou Sports Network and Strategic Communication faculty from day one. Graded on A-F basis only. Credit Hour s : 3 Prerequisites: JOURN 4204 and JOURN 4952 with a C- or higher