Social Media Production

Catalog description

Social Media Production explores the evolving role of social platforms as powerful tools for storytelling, advocacy, and cultural influence. This hands-on course guides students through the full production pipeline; from conceptualizing and filming short-form content to editing, branding, and launching strategic campaigns across platforms like TikTok, Instagram, and YouTube. Students will gain technical proficiency in video and audio production, sharpen their storytelling skills, and critically engage with issues of ethics, audience behavior, and digital culture. Graded on A-F basis only. Credit Hour s : 3 Prerequisites: COMMUN 1880 and COMMUN 2880 or instructor's consent required