ABM 3224
New Products Marketing
University of Missouri-Columbia · UGRD · Fall 2026
1 section
Catalog description
Learning experience to develop skills in marketing new agriculture products. To include market analysis, goals and objectives, action plan, financial evaluation and monitoring and measurement. In small groups, students will develop complete marketing plan for a new product. Credit Hour s : 3 Prerequisites: ABM 1041 or ECONOM 1014
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Availability not recently verifiedClass #missouri_columbia-0091Fall 2026UGRD
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