Psychology of Design

Catalog description

This course will introduce students to concepts of psychology and their application to digital and physical design. Students will learn the basics of cognitive psychology, including concepts of perception, attention, memory, problem solving, reasoning, reading, and decision making. Students will also be introduced to some social aspects of digital behaviors, including persuasion, fear, motivation, and needs. The course will culminate in a final project or report where students demonstrate their understanding of design psychology.