MKTG 435
International Marketing
Millersville University of Pennsylvania · UGRD · Fall 2026
1 section
Catalog description
The development of marketing strategy for entering and competing with businesses in foreign countries. Uniqueness of foreign markets and their impact on the marketing manager's decision-making processes are examined. Offered annually. Prereq: C- or higher in BUSN 231.
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Availability not recently verifiedClass #millersville_pennsylvania-MKTG435Fall 2026UGRD3 credits
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