MKTG 336

Retail Marketing

Millersville University of Pennsylvania · UGRD · Fall 2026

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The role of retail institutions in the marketing system. Emphasis on strategy development in the retailing context. Offered infrequently. Prereq: C- or higher in BUSN 231.

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Class #millersville_pennsylvania-MKTG336Fall 2026UGRD3 credits
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