MKTG 4135

Entrepreneurship

Middle Georgia State University · UGRD · Fall 2026

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This is a study of the business formation process. It focuses on characteristics of successful entrepreneurs, creativity, risk taking, and the necessary planning associated with new business ventures. Students will develop an idea for a new business venture, conduct a feasibility analysis, identify resources, and conclude with a comprehensive business plan.

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Class #middle_georgia-1101Fall 2026UGRD3 credits
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